Digital Campaign Coordinator

📈 Digital Campaign Coordinator

You will be working with a purpose-driven organisation dedicated to creating meaningful social impact through community-focused services and initiatives. The organisation is committed to raising awareness of foster care, connecting with prospective foster carers, and generating meaningful engagement that supports positive outcomes for individuals, families, and communities.

About the Role

As a Digital Campaign Coordinator, you will take ownership of executing, managing, and continually optimising paid digital advertising campaigns across multiple platforms to drive measurable outcomes and meaningful social impact.

What You Will Do

• Plan, develop, launch, and manage paid advertising campaigns across Google Ads, Meta platforms, LinkedIn, Pinterest, and emerging digital channels
• Configure and optimise campaign structures, audience targeting, keywords, bidding strategies, placements, creative assets, and budgets
• Manage Google Ad Grants campaigns while ensuring compliance with program guidelines and maximising reach and conversions
• Analyse campaign performance to identify emerging trends, growth opportunities, and optimisation priorities, and develop insightful performance reports
• Track key metrics including impressions, reach, click-through rate, cost per click, cost per lead, conversion rates, and lead quality
• Design and execute structured A/B testing initiatives across advertising creative, messaging, audience segments, landing pages, and campaign formats

What You Need

• At least 3 years of hands-on experience managing and optimising paid digital advertising campaigns
• Proven expertise in Google Ads and Meta Ads Manager, including campaign setup, targeting, budget management, optimisation, and reporting
• Strong analytical capabilities with proficiency in Google Analytics 4, Google Tag Manager, Meta Pixel, conversion tracking, and UTM management
• Solid understanding of lead generation strategies, conversion funnels, cost-per-lead optimisation, and campaign attribution
• Excellent written and verbal English communication skills with the ability to clearly communicate insights to stakeholders
• Strong organisational skills, attention to detail, and a proactive, solutions-focused approach

Work Arrangement

• Full-time employment
• Remote work arrangement open to candidates in Sri Lanka

How to Apply

Apply through the organisation's careers page via the Apply button.

Contact Information

• Apply: https://jobs.lever.co/dijital-team-pty-ltd/bbe65cc7-b935-4622-b4a6-011d6d26d87f

You will be working with a purpose-driven organisation dedicated to creating meaningful social impact through community-focused services and initiatives. The organisation is committed to raising awareness of foster care, connecting with prospective foster carers, and generating meaningful engagement that supports positive outcomes for individuals, families, and communities.